Friday, September 16, 2011

Business Essentials (7th Edition)

This best-selling book continues to present a brief “no-nonsense ” approach to the fundamentals of business that spans the range of all functional areas— management, marketing, operations, accounting, information systems, finance, and legal studies. Topics comprehensively covered include: the contemporary business environment; the business of managing; principles of marketing; managing information; people in organizations; and financial issues. An excellent reference resource for business managers and executives; also appropriate for entrepreneurs and others involved in business relations.

Amazon Sales Rank: #24101 in Books Published on: 2008-10-02 Original language: English Number of items: 1 Binding: Paperback 312 pages

From the Back Cover This best-selling book presents a brief “no-nonsense” approach to the fundamentals of business which spans the range of all functional areas—management, marketing, operations, accounting, information systems, finance, and legal studies. A six-part organization introduces readers to the basics of the business system in the U.S.; addresses the management side of business; looks at human resources, marketing, and the way business manage information for both internal users and for reporting to external constituents; and finally, presents the financial elements of business. For anyone preparing for a business career in the third millennium. About the Author Ronald J. Ebert is Emeritus Professor at the University of Missouri-Columbia where he lectures in the Management Department and serves as advisor to students and student organizations. Dr. Ebert draws upon more than 30 years of teaching experience at such schools as Sinclair College, University of Washington, University of Missouri, Lucian Blaga University of Sibiu (Romania), and Consortium International University (Italy). His consulting alliances include such firms as Mobay Corporation, j Kraft Foods, Oscar Mayer, Atlas Powder, and John Deere. He has designed and conducted management development programs for such diverse clients as the American Public Power Association, the United States Savings and Loan League, and the Central Missouri Manufacturing Training Consortium. His experience as a practitioner has fostered an advocacy for integrating concepts f with best business practices in business education. The five business books he has written include translations in Spanish, Chinese, Malaysian, and Romanian languages. Dr. Ebert has served as the editor of the Journal of Operations Management. He is a past-president and fellow of the Decision Sciences Institute. He has served as consultant and external evaluator for Quantitative Reasoning for Business Studies an introduction-to-business project sponsored by the National Science Foundation. Ricky W. Griffin is Distinguished Professor of Management and holds the Blocker Chair in Business in the Mays School of Business at Texas A&M University. He also currently serves as executive associate dean. He previously served as Head of the Department of Management and as director of the Center for Human Resource Management at Texas A&M. His research interests include workplace aggression and violence, executive skills and decision making, and workplace culture. Dr. Griffin's research has been published in such journals as Academy of Management Review, Academy of Management Journal, Administrative Science Quarterly, and Journal of Management. He has also served as editor of Journal of Management. Dr. Griffin has consulted with such organizations as Texas Instruments, Tenneco, Amoco, Compaq Computer, and Continental Airlines. Dr. Griffin has served the Academy of Management as chair of the organizational behavior division. He has also served as president of the southwest division of the Academy of Management and on the Board of Directors of the Southern Management Association. He is a fellow of both the Academy of Management and the Southern Management Association. He is also the author of several successful textbooks, each of which is a market leader. In addition, they are widely used in dozens of countries and have been translated into numerous foreign languages, including Spanish, Polish, Malaysian, and Russian.

Customer Reviews more useful 13 of 15 people found the following review helpful. OK text, with some jewelry. By Jessica Leung for their business-class basic introduction, this book is good. It offers many of the vocabulary, and I can see why many people say that the book has no depth since most of the information can be extracted simply living the real world. (Unless of course you live in a refrigerator.) So, why would you grab the text when I get the same knowledge of life? Well, at first order, and the rest of each chapter, many real-life examples woven in to illustrate each of the "essential elements of the business." On top of that, the actual quotes Millionaires, CEOs and successful entrepreneurs and businessmen can trust the average student a valuable glimpse of what makes a smart business mindset. What's my point? For the study of business, you need principles that real professionals swear by studying. Texts written by "just" business professors who do not really participate in the business world really just do not cut to the chase, they are probably broke anyway. Now textbooks with information from successful people, that's what makes a student of business really churn out a bright future. So while the material is very, very basic. Real life examples are great. However, these classes are taught by even better books by great people like Stephen R. Covey and Dale Carnegie. But if you have a book full o business vocabulary and basics needed is not a terrible choice. And it does everything to spell. 1 of 1 people found this review helpful. Chances are, your boss might want to read this book by Dairenn Lombard This is groundbreaking information in this book about how to start, run, maintain and protect a company, whether it's a small partnership or a thriving business for many employees. Ebert and Griffin have to present a thorough job new concepts in an easily understandable form to catch anyone with a baccalaureate, the basics of entrepreneurship makes Of particular importance, emphasizes ideas about assessing their own strengths and weaknesses, opportunities and risks in the market. He talks about the critical nature of human resource management to keep employees as productive and keep them motivated. You learn all the important concept of strategic tactics to develop your short, medium and long term goals, mission statement, a written ethics and corporate culture and an understanding of the critical importance of an organizational stakeholder. Even if you do not start or buy your own business or franchise plan is evenly leaders strongly influenced by understanding how they can improve their efficiency in their team when they read that benefit only the half of this book. Sometimes the stories are at the beginning of each chapter can be annoying, but it's a minor problem with the presentation is a must read for anyone looking to enhance their career in business. 1 of 1 people found this review helpful. A Textbook In Great S. Adams fell in love with my introduction to the course of business, and the book had a lot to do with it. "Business Essentials" is extremely easy to follow and has great content. See all 19 customer reviews ....

No comments:

Post a Comment